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Cybersecurity Best Practices for Small and Medium Businesses

Author

David Reynolds

Security Specialist

March 10, 2025 10 min read
Cybersecurity

Small and medium businesses are increasingly becoming targets for cyberattacks. With limited IT resources and budgets, these organizations often present attractive targets for cybercriminals. This guide outlines essential security practices that can significantly reduce your risk exposure.

The Growing Threat Landscape for SMBs

Recent data from the National Cybersecurity Alliance shows that 60% of small businesses that suffer a cyberattack go out of business within six months. Despite this alarming statistic, many SMBs still believe they're too small to be targeted.

The reality is quite different. According to the latest threat reports:

  • 43% of all cyberattacks specifically target small businesses
  • Ransomware attacks against SMBs increased by 62% in the past year
  • The average cost of a data breach for small businesses exceeds $200,000
  • 95% of cybersecurity breaches are caused by human error

These statistics highlight the urgent need for robust security measures, regardless of your organization's size.

Essential Security Practices for SMBs

1. Implement Strong Password Policies

Weak passwords remain one of the most common entry points for attackers. Establish and enforce the following password practices:

  • Require complex passwords with a minimum of 12 characters, including a mix of uppercase and lowercase letters, numbers, and special characters
  • Implement multi-factor authentication (MFA) for all accounts, especially those with administrative privileges or access to sensitive data
  • Use a password manager to generate and store unique passwords for different services
  • Set up regular password rotation every 90 days
  • Avoid password sharing among employees

At Experients, we've found that implementing MFA alone can prevent up to 99.9% of account compromise attacks.

2. Keep Systems and Software Updated

Outdated software often contains security vulnerabilities that hackers can exploit. Establish a systematic approach to updates:

  • Enable automatic updates for operating systems and applications whenever possible
  • Create a regular schedule for checking and applying updates that can't be automated
  • Maintain an inventory of all hardware and software assets to ensure nothing is overlooked
  • Test updates in a non-production environment before deploying them widely
  • Have a rollback plan in case an update causes issues

3. Secure Your Network

Your network is the gateway to your digital assets. Protect it with these measures:

  • Use a business-grade firewall to monitor and control incoming and outgoing network traffic
  • Segment your network to limit access to sensitive data and systems
  • Secure your Wi-Fi networks with WPA3 encryption and strong, unique passwords
  • Use a VPN for remote access to your network
  • Regularly scan for unauthorized devices connected to your network
"Network security isn't just about keeping threats out—it's about containing potential breaches when they do occur. Proper segmentation can be the difference between a minor incident and a catastrophic breach."

4. Back Up Your Data

Regular backups are your last line of defense against ransomware and other data loss scenarios:

  • Follow the 3-2-1 backup rule: maintain at least three copies of your data, store two backup copies on different storage media, with one located offsite
  • Automate your backup process to ensure consistency
  • Encrypt backup data to protect it from unauthorized access
  • Regularly test your backups by performing recovery exercises
  • Keep some backups offline or air-gapped to protect against ransomware

5. Train Your Employees

Your employees are both your greatest vulnerability and your first line of defense. Invest in their security awareness:

  • Conduct regular security awareness training covering phishing, social engineering, safe browsing, and company policies
  • Run simulated phishing campaigns to test and reinforce training
  • Establish clear security policies and make sure they're easily accessible
  • Create a culture where security is everyone's responsibility, not just IT's
  • Implement a clear process for reporting suspected security incidents

Our clients who implement quarterly security training have seen a 90% reduction in successful phishing attempts.

6. Implement Endpoint Protection

Every device connected to your network is a potential entry point for attackers:

  • Install and maintain antivirus/anti-malware software on all devices
  • Use endpoint detection and response (EDR) solutions for more advanced protection
  • Enable disk encryption on all devices, especially laptops and mobile devices
  • Implement mobile device management (MDM) for company-owned or BYOD devices
  • Establish a secure process for disposing of old devices and media

7. Develop an Incident Response Plan

Even with the best preventive measures, security incidents can still occur. Be prepared with a plan:

  • Create a written incident response plan that outlines roles, responsibilities, and procedures
  • Identify your response team and ensure they have the necessary training
  • Establish communication protocols for internal and external communications during an incident
  • Document legal and regulatory reporting requirements for your industry
  • Regularly test and update your plan through tabletop exercises

Cost-Effective Security Solutions for SMBs

Implementing robust security doesn't have to break the bank. Consider these approaches to maximize your security investment:

  • Prioritize based on risk: Focus your resources on protecting your most critical assets first
  • Leverage cloud security services: Many cloud providers offer built-in security features that would be expensive to implement on-premises
  • Consider managed security service providers (MSSPs): Outsourcing certain security functions can provide enterprise-grade protection at a fraction of the cost
  • Utilize open-source security tools: Many high-quality security tools are available for free or at low cost
  • Take advantage of government resources: Many countries offer free cybersecurity guidance and tools specifically for small businesses

Getting Started: Your 30-Day Security Improvement Plan

Improving your security posture doesn't happen overnight, but you can make significant progress in just 30 days:

  1. Week 1: Assessment
    • Inventory your digital assets and identify your crown jewels
    • Review current security measures and identify gaps
    • Assess your compliance requirements
  2. Week 2: Quick Wins
    • Enable MFA on all critical accounts
    • Update all systems and applications to the latest versions
    • Verify that backups are working properly
  3. Week 3: Policy and Training
    • Develop or update basic security policies
    • Conduct an initial security awareness session for all employees
    • Create a simple incident response procedure
  4. Week 4: Implementation and Planning
    • Implement the most critical security controls identified in your assessment
    • Develop a roadmap for addressing remaining security gaps
    • Establish regular security review processes

Conclusion

Cybersecurity for small and medium businesses isn't about implementing every possible security measure—it's about taking a risk-based approach to protect your most valuable assets with the resources you have available. By focusing on these fundamental practices, you can significantly reduce your risk exposure and build resilience against the most common threats.

Remember that security is a journey, not a destination. Start with the basics, continuously improve, and adapt as your business and the threat landscape evolve.

At Experients, we specialize in helping small and medium businesses develop and implement practical, cost-effective security strategies. Contact us to learn how we can help you protect your business from today's cyber threats.

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